He aha kekahi mau ʻano lole haʻuki?

Aia ʻoe ma ka mākeke no nā lole haʻuki hou akā ʻaʻole ʻike i kahi e hoʻomaka ai? Mai nana hou aku! Ma kēia ʻatikala, e ʻimi mākou i kekahi o nā hōʻailona lole haʻuki kiʻekiʻe e hoʻomalu nei i ka mākeke. Inā he 'âlapa ikaika 'oe a i 'ole e 'imi wale ana i ka lole 'olu'olu a me ka nani, ua uhi mākou iā 'oe. E heluhelu no ka ʻike ʻana i nā hōʻailona lole haʻuki maikaʻi loa e lawe i kāu ʻaʻahu hoʻomaʻamaʻa i ka pae aʻe.

Nā Pāʻani Pāʻani: ʻO wai nā mea pāʻani nui i ka pāʻani?

He ʻāpana koʻikoʻi o ka ʻoihana haʻuki a he kuleana koʻikoʻi i nā ola o ka poʻe haʻuki a me ka poʻe hoʻoikaika kino. Mai nā lole komo a hiki i nā kāmaʻa ʻaleʻale, hāʻawi nā mea hana haʻuki i kahi ākea o nā huahana i hoʻolālā ʻia e hoʻokō i nā pono kikoʻī o ka poʻe e alakaʻi ana i kahi ʻano ola. Ma kēia ʻatikala, e nānā pono mākou i kekahi o nā mea hoʻokūkū koʻikoʻi a me nā mea i hoʻokaʻawale iā lākou i kēia mākeke hoʻokūkū.

Nā lole haʻuki Healy: He Hōkū Piʻi i ka ʻoihana lole haʻuki

ʻO Healy Sportswear, ʻo ia hoʻi ʻo Healy Apparel, he mea pāʻani hou i ka ʻoihana lole haʻuki akā ua hana ʻo ia i inoa nona iho. Me ka manaʻo nui i ka hana ʻana i nā huahana hou a kiʻekiʻe, ua loaʻa koke ʻo Healy Sportswear i ka hahai kūpaʻa ma waena o nā mea haʻuki a me nā mea hoihoi. ʻO kā lākou manaʻo noʻonoʻo e pili ana i ka manaʻoʻiʻo ʻoi aku ka maikaʻi a ʻoi aku ka maikaʻi o nā ʻoihana pāʻoihana e hiki ke hāʻawi i kā lākou mau hoa i ka lanakila nui ma mua o kā lākou hoʻokūkū, e hāʻawi ana i ka waiwai nui i ka mea kūʻai hope.

Under Armour: Innovation at Its Core

ʻO Under Armor kahi hōʻailona paʻa i ka ʻoihana lole haʻuki, ʻike ʻia no kāna mau huahana hou e manaʻo nei e hoʻomaikaʻi i ka hana haʻuki. Mai nā lole hoʻoheheʻe wai a hiki i ka mīkini paʻi, ua hoʻokaʻawale ʻo Under Armor iā ia iho ma ke kaomi mau ʻana i nā palena o ka ʻenehana lole haʻuki. Me ka manaʻo nui i ka hāʻawi ʻana i nā huahana kiʻekiʻe e kū ana i nā pono e ulu nei o nā mea pāʻani, ua lilo ʻo Under Armor i inoa hilinaʻi ma ka mākeke lole haʻuki.

Nike: Hana wale ia

I ka wā e pili ana i nā ʻaʻahu haʻuki, paʻakikī ke haʻalele i ka hopena o Nike. Me kāna hōʻailona hōʻailona "swoosh" a me ka slogan "Just Do It", ua like ʻo Nike me ka maikaʻi o ka haʻuki. Mai nā kāmaʻa holo a hiki i nā lole hana, hāʻawi ʻo Nike i kahi ākea o nā huahana e mālama i nā mea pāʻani o nā pae āpau. Me ka hoʻokō ʻana i ka hana hou a me ka noho ʻana o ka brand ikaika, hoʻomau ʻo Nike i mea ikaika nui i ka ʻoihana lole haʻuki.

Adidas: Hoʻohui ʻia ka hana a me ke ʻano

ʻO Adidas kekahi hōʻailona lole haʻuki koʻikoʻi i hana i kahi inoa nona iho me ka nānā ʻana i ka hana a me ke ʻano. Me nā ʻano huahana like ʻole mai nā sneakers maʻamau a i nā lole hana ʻokiʻoki, loaʻa iā Adidas kekahi mea no kēlā me kēia. Ma ka hui pū ʻana me nā mea haʻuki kiʻekiʻe a me nā mea hoʻolālā, ua hāʻawi mau ʻo Adidas i nā huahana e hoʻohui i ka hana me ke ʻano, e lilo ia i koho kaulana no nā mea hoʻokūkū a me nā mea kūʻai aku.

Puma: Hoʻopili i ke kanaka a me ka hana hou

ʻO Puma kahi hōʻailona lole haʻuki e haʻaheo iā ia iho i ka hoʻopili ʻana i ke kanaka a me ka hoʻokau ʻana i nā palena o ka hana hou. Me ka manaʻo nui i ka hoʻolālā a me ka ʻenehana, hāʻawi ʻo Puma i nā ʻano huahana e hoʻokō i nā pono like ʻole o nā mea pāʻani. Ma ka hui pū ʻana me nā mea pāʻani kiʻekiʻe a me nā influencers, ua hoʻokūpaʻa ʻo Puma i kona kūlana ma ke ʻano he hōʻailona e hoʻolauleʻa ai i ke ʻano kūʻokoʻa a hāʻawi i nā mea pāʻani e hana i kā lākou maikaʻi loa.

Nā i

He kuleana koʻikoʻi nā ʻano lole haʻuki i ka hāʻawi ʻana i nā mea haʻuki a me nā mea hoihoi i nā huahana e pono ai lākou e lanakila ma kā lākou mau kula. ʻO ke ala hou o Healy Sportswear, ka manaʻo hoʻokō o Under Armour, ka hōʻailona hōʻailona o Nike, ke kaulike o ka hana a me ke ʻano i hāʻawi ʻia e Adidas, a i ʻole ka hoʻolauleʻa ʻana o ke kanaka e Puma. i ka ʻoihana lole haʻuki. Me ka nānā ʻana i ka hana hou, ka maikaʻi, a me ka hoʻokō ʻana i nā pono o ka poʻe haʻuki, hoʻomau kēia mau hōʻailona i ke ʻano o ka wā e hiki mai ana o nā lole haʻuki a hoʻoulu i nā mea kūʻai aku e alakaʻi i ke ʻano ola olakino.

ʻeaohaohaohao

I ka hopena, ua hoʻopihaʻia kaʻoihana lole haʻuki me ka nui o nā hōʻailona, ​​e hāʻawi ana kēlā me kēia i nāʻano likeʻole, nāʻenehana, a me nā hiʻohiʻona hana. Mai nā inoa i hoʻopaʻa ʻia e like me Nike a me Adidas a hiki i nā hōʻailona e hiki mai ana e like me Lululemon a me Under Armour, ʻaʻohe hemahema o nā koho no nā mea pāʻani a me nā mea hoihoi. Ma ke ʻano he hui me 16 mau makahiki o ka ʻike i ka ʻoihana, hoʻomaopopo mākou i ke koʻikoʻi o ka maikaʻi a me ka hana hou i nā lole haʻuki a hoʻolaʻa ʻia i ka hoʻomau ʻana i nā ʻano hou a me nā holomua i ka mākeke. Inā he 'âlapa 'oihana 'oe a i 'ole he koa hopena pule, he mea nui e ho'okomo i nā lole ha'uki ki'eki'e 'a'ole maika'i wale nō ke nānā aku akā ho'onui pū i kāu hana. No laila, i ka wā e koho ai i nā ʻano lole haʻuki, e hana i kāu noiʻi, e hoʻāʻo i nā koho like ʻole, a e ʻimi i ka mea hana i kūpono i kou pono a me kou ʻano pilikino. Hauʻoli kūʻai a hauʻoli hoʻoikaika kino!