Abavelisi beMpahla abaPhakamileyo kwiShishini: Isikhokelo esiBanzi

Ngaba ujonge ukuphucula ikhabethe yakho yokuqhuba ngomgangatho ophezulu, izixhobo eziqhutywa ngumsebenzi? Ungajongi ngaphezu kwesi sikhokelo esibanzi kubavelisi bempahla abaqhubayo kushishino. Ukusuka kumalaphu amatsha ukuya kuyilo lwesitayile, ezi mpawu zikhokela indlela ekudaleni izixhobo ezigqibeleleyo kuzo zonke iimfuno zakho zokusebenza. Fumana ukuba zeziphi iibrendi ezenze ukusika kwaye kutheni zifanelwe yindawo kwikhabhathi yakho.

-Intshayelelo kuBavelisi beMpahla abaSebenzayo

Xa kuziwa ekukhetheni iimpahla ezifanelekileyo zokubaleka, kubalulekile ukuqwalasela uphawu kunye nomvelisi osemva kwegiya. Ngokhetho oluninzi kwimarike, kunokuba nzima ukumisela ukuba zeziphi iinkampani ezivelisa iimpahla ezikumgangatho ophezulu. Kwesi sikhokelo esibanzi, siza kuphonononga ezinye zeempahla ezisebenzayo eziphezulu kumashishini.

ukubaleka abavelisi beMpahla

Abavelisi bempahla ababalekayo badlala indima ebalulekileyo ekusebenzeni nasekuthuthuzelekeni kweembaleki. Ezi nkampani zizinikele ekuveliseni impahla ekumgangatho ophezulu eyilelwe ukomeleza amava okuqhuba. Ukusuka kwiingubo ezigubungela ukufuma ukuya kwiindlela ezintsha zokuyila, abavelisi bempahla abaqhubayo bahlala betyhala imida ukuze benze izixhobo ezihlangabezana neemfuno zabagijimi kuwo onke amanqanaba.

Omnye wabadlali abaphambili kwishishini nguNike. Ngokujolisa ngamandla kwitekhnoloji nakwizinto ezintsha, iNike yaziwa ngokuvelisa iimpahla ezibalekayo ezithandwa ngabadlali abaqeqeshiweyo kunye neembaleki eziqhelekileyo ngokufanayo. Umgca wabo wokuqhuba iimpahla ubandakanya izinto eziphambili kunye nobuchule bokwakha ukuhambisa ukusebenza okuphezulu kunye nokuthuthuzela.

Omnye umenzi wempahla ohamba phambili obalekayo nguAdidas. Eyaziwa ngoyilo lwabo olunesitayile kunye nokuzinikela ekuzinzeni, i-Adidas ibonelela ngoluhlu olubanzi lweempahla ezibalekayo zamadoda nabasetyhini. Iimveliso zabo zenziwe ngezinto ezikumgangatho ophezulu ezilungiselelwe ukumelana nobunzima boqeqesho kunye nomdyarho.

I-Under Armor ikwalukhetho oludumileyo phakathi kweembaleki. Ngokuqwalasela ukusebenza kunye nokuqina, impahla yokubaleka ye-Under Armor yenzelwe ukunceda iimbaleki zifikelele kwisakhono sazo esipheleleyo. Nokuba ubetha iindledlana okanye ubetha indledlana yeenyawo, phantsi kweArmor uye wagqunywa ngoluhlu lweenketho zesinxibo esinesitayile nesisebenzayo.

Ukongeza kwezi zigebenga zeshishini, kukwakho neqela labavelisi bempahla abancinci, abathengisa iimpahla abazenzela igama kweli shishini. Iimpawu ezifana ne-Oiselle, Janji, kunye nomvundla zaziwa ngoyilo lwazo olulodwa kunye nokuzinikela kuzinzo. Ezi nkampani zihlala zibonelela kwiimarike ze-niche kwaye zibonelela ngeemveliso ezikhethekileyo ezihlangabezana neemfuno zeentlobo ezithile zeembaleki.

Xa ukhetha impahla yokubaleka, kubalulekile ukuqwalasela izinto ezifana nokufaneleka, ukuthuthuzela, kunye nokusebenza. Ngokukhetha izixhobo ezivela kubavelisi abathembekileyo, unokuqinisekisa ukuba ufumana isinxibo esikumgangatho ophezulu esiya kuthi siphucule amava akho okuqhuba. Ingaba ukhetha iimpawu ezidumileyo ezifana ne-Nike kunye ne-Adidas okanye ujonge ukuxhasa iinkampani ezincinci, ezizimeleyo, kukho iindlela ezininzi zokukhetha kwihlabathi lokuqhuba abavelisi bempahla. Ke bopha izihlangu zakho, betha i-pavement, kwaye wonwabele izibonelelo zomgangatho ophezulu wokubaleka wegiya kwabanye babenzi ababalaseleyo kushishino.

- Izinto ekufuneka ziqwalaselwe xa ukhetha uMvelisi weMpahla oBalekayo

Xa kuziwa ekukhetheni umenzi wempahla osebenzayo, kukho izinto ezininzi ekufuneka zithathelwe ingqalelo ukuze kuqinisekiswe ukuba wenza esona sigqibo sifanelekileyo kwishishini lakho. Kwesi sikhokelo esibanzi, siza kujonga ngakumbi abanye abavelisi bempahla abasebenzayo kwishishini kwaye sixoxe ngezinto eziphambili omele uzigcine engqondweni xa usenza ukhetho lwakho.

Enye yezinto zokuqala omele uziqwalasele xa ukhetha umenzi wempahla osebenzayo ngumgangatho weemveliso zabo. Kubalulekile ukusebenzisana nomvelisi ovelisa iimpahla zokuqhuba ezikumgangatho ophezulu ezihlala ixesha elide, zikhululekile, kwaye zikwazi ukumelana nobunzima bokusetyenziswa rhoqo. Khangela abavelisi abasebenzisa izinto ezikumgangatho ophezulu kwaye babe nodumo lokuvelisa iimveliso eziphezulu.

Enye into ebalulekileyo ekufuneka iqwalaselwe ngumthamo wemveliso yomenzi kunye namaxesha okukhokela. Ukuba uceba uku-odola isixa esikhulu sempahla ebalekayo, kuya kufuneka usebenze nomvelisi onamandla okuhlangabezana neemfuno zakho zemveliso ngexesha elifanelekileyo. Qinisekisa ukuba ubuza malunga namaxesha abo okukhokela kunye nobuchule bemveliso ngaphambi kokuba wenze isigqibo.

Ixabiso likwaqwalasela okubalulekileyo xa ukhetha umenzi wempahla esebenzayo. Nangona kusenokuhenda ukuhamba nomenzi onika elona xabiso liphantsi, kubalulekile ukukhumbula ukuba umgangatho akufanele uncanywe ekufuneni ukonga iindleko. Khangela umenzi obonelela ngamaxabiso akhuphisanayo ngelixa ugcina imigangatho ephezulu yomgangatho kwiimveliso zabo.

Ukongeza kumgangatho, umthamo wemveliso, kunye nexabiso, kukwabalulekile ukuqwalasela isidima somenzi kunye nerekhodi yokulandelela kushishino. Khangela abavelisi abanerekhodi eqinisekisiweyo yokuhambisa iimveliso ezikumgangatho ophezulu ngexesha kunye nokuhlangabezana neemfuno zabathengi babo. Unokufuna ukucela iireferensi okanye ufunde uphononongo oluvela kwamanye amashishini asebenze nomenzi kwixesha elidlulileyo ukuze ufumane ingqiqo engcono yegama labo.

Ekugqibeleni, kubalulekile ukuqwalasela indawo yomenzi kunye nokukwazi ukuthumela. Ukusebenza nomenzi okufutshane neshishini lakho kunokunceda ukunciphisa iindleko zokuthumela kunye namaxesha okukhokela, ukwenza yonke inkqubo yokuvelisa isebenze ngakumbi. Qinisekisa ukubuza malunga nesakhono somenzi wokuthumela kunye neziseko zolungiselelo phambi kokuba wenze isigqibo.

Ukuqukumbela, ukukhetha umenzi wempahla osebenza ngokufanelekileyo sisigqibo esibalulekileyo esinokuba nempembelelo enkulu kwimpumelelo yeshishini lakho. Ngokuqwalasela izinto ezifana nomgangatho, amandla okuvelisa, ixabiso, udumo, kunye nendawo, unokwenza isigqibo esinolwazi esiya kunceda ekuqinisekiseni impumelelo yomgca wakho wempahla. Thatha ixesha lokuphanda kwaye uvavanye abavelisi abohlukeneyo ukuze ufumane eyona ihlangabezana neemfuno kunye neemfuno zakho.

-Abavelisi beMpahla abaPhakamileyo kuShishino

Xa kuziwa ekufumaneni abavelisi bempahla abahamba phambili kwishishini, kukho abadlali abambalwa abaphambili abavelele ngaphezu kwabanye. Ezi nkampani ziyaziwa ngeemveliso zazo ezikumgangatho ophezulu, uyilo oluyilayo, kunye nokuzinikela ekugqweseni. Kwesi sikhokelo sibanzi, siza kujonga ngakumbi abanye abavelisi bempahla ababalekayo abakwishishini kunye nokuba yintoni ebahlulayo kukhuphiswano.

Omnye wabavelisi bempahla abakhokelayo kwishishini nguNike. Eyaziwa ngokuba yi-iconic swoosh logo kunye neempahla zezemidlalo ezinqamlekileyo, i-Nike ibe yinto eqhelekileyo kuluntu oluqhuba amashumi eminyaka. Isinxibo sabo sokubaleka siyilwe kucingwa ngokusebenza kwengqondo, sinamalaphu abamba ukufuma, iipaneli zemesh zokungenisa umoya, kunye neenkcukacha ezibonisa ukhuseleko. Ukuzinikela kukaNike ekuveliseni izinto ezintsha nakwitekhnoloji kubenza bahluke kwezinye iibrendi, nto leyo ebenza babe lolona khetho luphezulu kwiimbaleki ezijonge izixhobo ezikumgangatho ophezulu.

Omnye umdlali ophambili kwishishini lempahla ebalekayo yi-Adidas. Ngokugxila ekuzinzeni nasekusebenzeni, i-Adidas inika uluhlu olubanzi lweempahla zokugijima zamadoda nabasetyhini. Iimveliso zabo zenziwe ngemathiriyeli esetyenzisiweyo kwaye zibonisa itekhnoloji ephezulu efana neClimalite, esusa ukubila ukukugcina womile kwaye ukhululekile xa ubaleka. Uyilo olunesitayile lwe-Adidas kunye nokugxila kwimisebenzi eco-friendly kubenza babe lukhetho oludumileyo phakathi kweembaleki ezikhathalela indalo.

I-New Balance ikwangumvelisi wempahla obalekayo ophezulu ukugcina iliso. Eyaziwayo ngezihlangu zabo zokugijima ezikhululekile kunye nezizinzileyo, i-New Balance inika uluhlu lweempahla zokugijima zamadoda nabasetyhini. Isinxibo sabo siyilwe ngeempawu zobuchwepheshe ezinje ngamalaphu afaka ukufuma, ukubonakalisa iqondo le-360, kunye nokungena komoya okucwangcisiweyo ukukunceda wenze ngokusemandleni akho. Ukuzibophelela kweNew Balance kumgangatho kunye nokusebenza kubenze bathandwa phakathi kweembaleki zawo onke amanqanaba.

Ukongeza kwezi mpawu ziphambili, kukho abanye abavelisi bempahla ababalekayo abafanele ukukhankanywa. Ngokomzekelo, i-Under Armour, ibonelela ngempahla yokubaleka eyenzelwe ukukunceda utyhale imida yakho kwaye ufikelele usukelo lwakho. Iimveliso zabo zibonisa ubugcisa obutsha obufana nelaphu le-UA Tech, eloma ngokukhawuleza kwaye livakala lithambile eluswini. Phantsi kokuzinikela kuka-Armour ekusebenzeni kunye nokuqina kubenze ukuba babe lukhetho oludumileyo phakathi kweembaleki ezizimiseleyo.

I-Asics ngomnye umenzi wempahla osebenzayo ophezulu ofanelwe ukuqatshelwa. Eyaziwayo ngezihlangu zabo zokubaleka ezikumgangatho ophezulu, i-Asics ikwabonelela ngoluhlu lweempahla ezibalekayo ezenzelwe ukukunceda wenze kangangoko. Isinxibo sabo sibonisa itekhnoloji ephezulu efana nelaphu leMotionDry, elisusa ukubila kwaye likugcine womile xa ubaleka. Ukugxila kwe-Asics ekusebenzeni nasekuthuthuzelekeni kubenze baba yintandokazi phakathi kweembaleki ezifuna okona kulungileyo kwizixhobo zabo.

Ukuqukumbela, xa kufikwa ekufumaneni abavelisi bempahla ababalekayo abaphezulu kushishino, kukho abadlali abaphambili abaliqela abagqamayo ngaphezu kwabanye. Iinkampani ezinjengeNike, Adidas, New Balance, Under Armor, kunye neAsics zaziwa ngeemveliso zazo ezikumgangatho ophezulu, uyilo oluyilayo, kunye nokuzinikela ekugqweseni. Nokuba uyimbaleki enamava okanye usaqala nje, ukukhetha izixhobo kwenye yezi mpawu ziphezulu ngokuqinisekileyo kuya kukunceda wenze okusemandleni akho.

-Ukuthelekiswa kwaBavelisi beMpahla abaSebenzayo abaPhezulu

Xa kuziwa ekukhetheni abona bavelisi bempahla ababalekayo kwishishini, kukho abadlali abaphambili abaliqela abagqamayo kumgangatho wabo, ukusungula izinto ezintsha, kunye nokusebenza. Kwesi sikhokelo sibanzi, siya kubonelela ngothelekiso oluneenkcukacha lwabavelisi bempahla abaphezulu abasebenzayo ukukunceda wenze isigqibo esinolwazi xa ukhetha iseti yakho elandelayo yesixhobo sokubaleka.

Omnye wabavelisi bempahla abakhokelayo kwishishini nguNike. Eyaziwayo ngoyilo lwabo olunqamlekileyo kunye nezixhobo zokusebenza eziphezulu, i-Nike inikeza uluhlu olubanzi lweengubo zokugijima kumadoda kunye nabasetyhini. Iimveliso zabo zenzelwe ukomeleza ukusebenza kunye nokubonelela ngentuthuzelo ephezulu, okubenza babe lukhetho oludumileyo phakathi kweembaleki zawo onke amanqanaba.

Omnye okhuphisanayo ophezulu kwishishini lempahla eqhubayo yi-Adidas. Ngokugxininisa kubuchule obutsha kunye neteknoloji, i-Adidas iye yaphuhlisa igama lokudala isinxibo sokubaleka esikumgangatho ophezulu esinesitayile nesisebenzayo. Iimveliso zabo zenzelwe ukumelana nobunzima bokubaleka, ngelixa zikwabonelela ngokuphefumla okugqibeleleyo kunye nesakhono sokumisa ukufuma.

Ngaphantsi kweArmor ngomnye umdlali obalaseleyo kwintengiso yempahla ebalekayo. Eyaziwa ngokuzibophelela kwabo ekusebenzeni kunye nokuqina, isinxibo sokubaleka se-Under Armour senzelwe ukunceda iimbaleki ukuba zityhale imida yazo kwaye zifezekise iinjongo zazo. Iimveliso zabo zenziwe ngetekhnoloji ephucukileyo ukomeleza intuthuzelo, ukuguquguquka, kunye nenkxaso ngexesha lokuzilolonga ngamandla.

I-New Balance ikwangumvelisi wempahla obalekayo ohlonishwayo obonelela ngeemveliso ezininzi zeembaleki zazo zonke izakhono. Ngokugxila ekusebenzeni nasekusebenzeni, isinxibo esisebenzayo seNtsha yeBalance siyilelwe ukuzisa intuthuzelo, ukhuseleko kunye nenkxaso. Iimveliso zabo zenziwe ngezinto ezomeleleyo ezakhelwe ukuhlala kwiimayile ezingenakubalwa zoqeqesho kunye nomdyarho.

Ukongeza kwaba bavelisi baphezulu, kukho ezinye iibrendi ezininzi ezifanele ukuqwalaselwa xa uthengela iimpahla ezibalekayo. I-ASICS, i-Puma, kunye neReebok zonke ziyaziwa ngempahla yazo yokuqhuba ekumgangatho ophezulu eyenzelwe ukunyusa ukusebenza kunye nokubonelela ngentuthuzelo ephezulu. Ngalunye lwezi mpawu lubonelela ngokudityaniswa kwesitayile esisodwa, ukusebenza, kunye nokuqamba izinto ezintsha, nto leyo ezenza zibe lukhetho oludumileyo phakathi kweembaleki kwihlabathi liphela.

Xa ukhetha umenzi wempahla esebenzayo, kubalulekile ukuqwalasela izinto ezifana nokufaneleka, ukuthuthuzela, ukuqina, kunye nokusebenza. Ngokuthelekisa iibrendi eziphezulu kushishino, unokwenza isigqibo esinolwazi esiya kukunceda ufezekise iinjongo zakho zokuqhuba kwaye uphakamise amava akho oqeqesho. Nokuba ungumbaleki onamava okanye umbaleki nje oqhelekileyo, ukutyala imali kwimpahla ebalekayo ekumgangatho ophezulu evela kumenzi othembekileyo kungenza impembelelo enkulu kwindlela osebenza ngayo kunye nakuwonwabela umdlalo uphela.

- Isiphelo: Ukukukhethela uMvelisi weMpahla oBalekayo oLungileyo

Njengembaleki ezinikeleyo, enye yezona nkalo zibalulekileyo kuqeqesho lwakho kukufumana isinxibo esifanelekileyo sokubaleka esiya kukunceda wenze kangangoko unakho. Ngobuninzi beenketho ezikhoyo kwimarike, kunokuba nzima ukukhetha umenzi wempahla osebenzayo ofanelekileyo kuwe. Kwesi sikhokelo sibanzi, siye sachaza abavelisi bempahla abaphezulu abasebenzayo kwishishini ukukunceda wenze isigqibo esinolwazi.

Xa kuziwa ekukhetheni umenzi wempahla esebenzayo efanelekileyo, kukho izinto ezininzi ekufuneka ziqwalaselwe. Okokuqala nokuphambili, ufuna ukuqinisekisa ukuba umenzi uvelisa iimpahla ezikumgangatho ophezulu, ezihlala zihleli eziza kumelana nobunzima boqeqesho lwakho. Jonga iinkampani ezisebenzisa amalaphu atsha kunye netekhnoloji ukwenza iimpahla zokuphucula ukusebenza eziza kukugcina ukhululekile kwaye womile ngexesha lokubaleka kwakho.

Enye into ebalulekileyo ekufuneka uyiqwalasele xa ukhetha umenzi wempahla osebenzayo luluhlu lweemveliso abazinikezelayo. Jonga iinkampani ezibonelela ngeentlobo ngeentlobo zeempahla zokunxiba, ezibandakanya phezulu, iimzantsi, iibhatyi kunye nezixhobo. Oku kuya kukuvumela ukuba udibanise kwaye ufanise iimpahla zakho ukuze zihambelane neemfuno zakho zoqeqesho kunye nezinto ozikhethayo.

Ukongeza kumgangatho kunye noluhlu lweemveliso, ufuna kwakhona ukuqwalasela idumela lomenzi wempahla esebenzayo. Khangela iinkampani ezinerekhodi elomeleleyo lokuvelisa iimveliso ezikumgangatho ophezulu, ezithembekileyo ezithemba iimbaleki. Funda uphononongo kunye nobungqina obuvela kwezinye iimbaleki ukuze ufumane umbono wegama lenkampani kunye nokwaneliseka kwabathengi.

Abanye babavelisi bempahla abaphezulu ababalekayo kweli shishini baquka i-Nike, i-Adidas, i-Under Armor, kunye ne-ASICS. Ezi nkampani zinembali ende yokuvelisa iimpahla zokubaleka ezikumgangatho ophezulu, eziphucula ukusebenza kakuhle nezithenjwa ziimbaleki kwihlabathi jikelele. I-Nike, ngokukodwa, iyaziwa ngamalaphu ayo atsha kunye neteknoloji enceda iimbaleki ziqhube kakuhle.

Ekugqibeleni, umenzi wempahla osebenzayo ofanelekileyo uya kuxhomekeka kwizinto ozikhethayo, uhlahlo lwabiwo-mali, kunye neemfuno zoqeqesho. Qinisekisa ukwenza uphando lwakho kwaye uzame iibrendi ezahlukeneyo ukuze ufumane eyona ifanele iimfuno zakho. Khumbula, ukutyala imali kwimpahla yokuqhuba ekumgangatho ophezulu lutyalo-mali kwindlela osebenza ngayo kunye namava okuqhuba.

Ukuqukumbela, ukukhetha umenzi wempahla osebenzayo ofanelekileyo kubalulekile kuye nawuphi na umgijimi ozinikeleyo ojonge ukuphucula ukusebenza kwawo kunye nokuthuthuzela ngexesha loqeqesho. Ngokuqwalasela izinto ezinje ngomgangatho, uluhlu lweemveliso, kunye nodumo, unokwenza isigqibo esinolwazi esiya kukunceda ufikelele usukelo lwakho lokusebenza. Nokuba ukhetha i-Nike, i-Adidas, i-Under Armor, okanye i-ASICS, zininzi iindlela onokukhetha kuzo ukuze zilungele iimfuno zakho ezithile. Ngoko ke, qhawula izicathulo zakho, shaya indlela, kwaye ujabulele izibonelelo zokugijima kwikhwalithi ephezulu, impahla yokuphucula ukusebenza evela kumenzi ohloniphekileyo.

Ukugqitywa

Ukuqukumbela, emva kokwenza uphando olucokisekileyo kunye nohlalutyo, kuyacaca ukuba abavelisi bempahla abaqhuba kakuhle kwishishini baye babeka umgangatho womgangatho, izinto ezintsha kunye nokusebenza. Ngeminyaka eyi-16 yamava kushishino, siye sabona ukuvela kunye nokukhula kwezi mpawu, ukuqonda ukuzinikela kwabo ekuhlangabezaneni neemfuno zeembaleki kwihlabathi jikelele. Njengabathengi, sinelungelo lokukhetha kuluhlu olubanzi lwezixhobo zokuqhuba ezikumgangatho ophezulu ezingaphuculi nje ukusebenza kwethu kodwa zikwabonisa isitayile sethu kunye nezinto esizikhethayo. Nokuba uyimbaleki enamava okanye imbaleki eqhelekileyo, ukutyala imali kwiimveliso ezivela kwabavelisi abaphezulu ngokungathandabuzekiyo kuya kuphakamisa amava akho okubaleka. Ke, bopha izihlangu zakho, betha i-pavement, kwaye ubaleke ngokuzithemba usazi ukuba uxhaswa zezona zibalaseleyo kwishishini.